Today's Revenue Management thought:-
โ๏ธ๐ฐ ๐๐ก๐๐ญ ๐๐จ๐ญ๐๐ฅ๐ฌ ๐๐๐ง ๐๐๐๐ซ๐ง ๐๐๐จ๐ฎ๐ญ ๐๐ฉ๐ฌ๐๐ฅ๐ฅ๐ข๐ง๐ ๐๐ซ๐จ๐ฆ ๐๐ฒ๐๐ง๐๐ข๐ซ โ ๐๐ฎ๐ฑ๐ข๐ฅ๐ข๐๐ซ๐ฒ ๐๐๐ฅ๐๐ฌ ๐๐ซ๐ ๐๐ซ๐จ๐๐ข๐ญ๐๐๐ข๐ฅ๐ข๐ญ๐ฒ! โ๏ธ๐ฐ
The Real Cost of Not Selling MoreโAnd Itโs Enormous! ๐ธ
Hotels say they want higher profitsโbut then ignore the easiest way to get there.
Letโs break it down:
๐น Your hotel has 100 rooms.
๐น If just 30% of guests booked a โฌ20 upsell per stayโฆ
๐น Thatโs โฌ600 extra per night.
๐น Over a year? โฌ219,000 in additional revenue.
From just one small upsell. ๐คฏ
Now imagine if your front desk also sold:
โ๏ธ Priority early check-in (โฌ15) โ๏ธ Breakfast pre-booking (โฌ10) โ๏ธ Premium WiFi (โฌ5) โ๏ธ Welcome champagne (โฌ25)
Suddenly, youโre adding hundreds of thousands in profitโjust by doing what Ryanair does every day.
The question isnโt, โShould we upsell?โ
Itโs, โWhy on earth arenโt we already doing this at scale?โ
Tomorrow, we tackle HOW to make upselling foolproof. ๐๏ธ
Have a profitable week.
โ๐ผ