Today's Revenue Management thought:-

The Future of Hotel Distribution – A Choice, Not a Trap

Hotels that stay fully dependent on OTAs will face:
❌ Rising commission fees
❌ No control over guest relationships
❌ Stagnant direct booking growth

Hotels that take control will:
✅ Own their pricing & brand positioning
✅ Increase guest lifetime value
✅ Invest in long-term profitability

Sacrificed profit today = sacrificed investments for the future. The good news? The shift starts with just 10-20% of inventory.

💡 If you’re ready to break free from the OTA hamster wheel, what’s your first step? Let’s discuss.

Have a profitable week.

✌🏼