Today's Revenue Management thought:-

This week, I’ll explore how independent hotels can leverage AI and personalisation to compete with OTAs, enhance guest experiences, and drive more direct bookings.

Unlocking Guest Data: How to Gather Insights Without OTA-Level Resources

Maximising direct touchpoints—such as bookings, guest feedback, and loyalty initiatives—is essential to collecting actionable insights that drive meaningful personalisation.

Have a profitable week.

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