Today's Revenue Management thought:-

I see revenue management as a proactive mindset that shapes how you drive growth and profitability. This week I will highlight five key questions a hospitality revenue manager should ask themselves at the beginning of each week:

What specific value am I communicating to potential guests?

• Ensure that rates and packages highlight the unique experiences your property offers. Are your marketing messages aligned with this week’s demand drivers?

Have a profitable week.

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