Today's Revenue Management thought:-

January is behind us—are you already scrambling to catch up on your revenue targets? This week we explore 5 revenue-generating initiatives to help hotels boost earnings in February, the year's shortest month.

Maximise Ancillary Revenue

Revenue isn’t just about rooms! Upsell breakfast-in-bed, late checkouts, early check-ins, pet-friendly packages, or minibar credits. If you have a spa, bar, or restaurant, bundle these into upsell options at the time of booking. Don’t forget airport transfers—many guests would happily pre-book a smooth arrival experience.

The Bottom Line: Don’t let February slip away without maximising every revenue opportunity! Get creative, use data to target the right audience, and make sure your pricing strategy aligns with demand. Are you ready to make this February count? 🚀

Have a profitable week.

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